SMMJet

How to Pick a YouTube Channel Name

What makes a good channel name, with formulas and examples for Indian creators.

By the SMMJet team · 29 August 2026 · 2 min read

A good channel name is

  • Easy to spell after hearing it once
  • Not too long (under 20 characters)
  • Hints at your niche, or is your own name
  • Available as a handle on YouTube and Instagram

Formulas

  • Your name: "Ankita Sharma"
  • Name + niche: "Rohit Tech", "Meera Cooks"
  • Niche + benefit: "Money Simplified"
  • City + niche: "Delhi Food Walks"

Avoid

  • Numbers and underscores
  • Words that limit you if you change topics
  • Names too close to big existing channels

Use our username generator for handle ideas.

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