Retention
Retention is how much of your video people watch. 50% retention on a 10-minute video means an average of 5 minutes watched.
High-retention (HR) views
Views where viewers watch a substantial part — often 1–15 minutes depending on the service. They cost more than ordinary views.
When to use them
- On important videos you want ranked
- When average view duration is dragging down a new video
- For watch-hour goals, choose dedicated watch time services
When ordinary views are fine
For social proof on older videos, regular views with a lifetime guarantee are cheaper.