WhatsApp Channels let you broadcast to unlimited followers right inside WhatsApp — the app nearly every Indian opens daily.
Create one
WhatsApp → Updates tab → + → Create channel. Add a name, description and photo.
What to post
- Daily offers or updates
- Behind-the-scenes photos
- Polls ("Which flavour next?")
- Short voice notes
Privacy
Followers can't see your phone number, and you can't see theirs.
Growing followers
- Share the channel link in your WhatsApp status, Instagram bio and on packaging
- Add a QR code at your shop counter
- Start with a base of channel followers (Indian options available)
Engagement
Reactions are the only visible engagement — channel reactions make posts look read.