Collab posts appear on two profiles at once and share likes, comments and views. It's the fastest legitimate way to reach a new audience.
Who to collab with
- Same city, different niche (a café and a bakery)
- Same niche, similar size
- Brands you already use
Ideas
- Joint giveaways
- "Day in the life" crossovers
- Reviews and taste tests
- Before/after with a stylist
Making it work
Agree on posting time, caption and who replies to comments. Give the post a strong first hour — both accounts sharing to stories, plus a push of reel views if it's a reel.
Services mentioned in this guide