Broadcast channels let you message all your members at once — like a mini newsletter inside Instagram.
How they work
Only you post. Members can react and vote in polls. Channels appear in members' DM inbox.
What to post
- Early access to drops and offers
- Behind-the-scenes photos
- Polls on what to post next
- Voice notes (they feel personal)
Growing members
Share the channel link in stories, pin it, and mention it in reels. A starting base of channel members helps new visitors feel they're joining something active.