SMMJet

How to Start an Online Business on Instagram in India

From idea to first orders: setting up a shop on Instagram with UPI payments.

By the SMMJet team · 27 August 2026 · 2 min read

1. Choose a product

Something you can source or make reliably: clothing, jewellery, home décor, snacks.

2. Set up

Business account, clear bio, WhatsApp link, highlights for prices and reviews.

3. Payments and delivery

UPI for payments, Shiprocket or India Post for delivery.

4. Launch with 9–12 posts

Never launch an empty grid.

5. Look trusted

New shops get asked "is this genuine?". A base of Indian followers and real-looking comments about sizes and prices reduce that hesitation.

6. Collect reviews

Screenshot customer feedback into a Reviews highlight.

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Ready when you are

Create your account, add ₹100 with UPI and place your first order in under two minutes.