| Month | Moments |
|---|---|
| January | New Year, Lohri, Pongal, Makar Sankranti, Republic Day |
| February | Valentine's Day |
| March | Holi, financial year end |
| April | Baisakhi, Vishu, Tamil New Year |
| May–June | Summer holidays, results |
| July–August | Monsoon, Raksha Bandhan, Independence Day, Onam |
| September | Ganesh Chaturthi |
| October–November | Navratri, Durga Puja, Dussehra, Diwali, Chhath, wedding season |
| December | Christmas, year-end sales |
Plan content 3–4 weeks ahead and give festive posts an early push with reel views.
Services mentioned in this guide